Posts Tagged ‘pro-bono marketing’

Creating awareness for a cause: Big Bikes & Little Tykes

By Jesse Myers, September 20, 2011 | Comments

When the cause pulls at our heartstrings, doing pro bono work is both rewarding and meaningful. We help because we want to make a difference in our little corner of the world.

One such client: Nokomis Child Care Center in Fargo. This past spring, we helped with the planning, public relations and design of their Big Bikes & Little Tykes motorcycle run and party fundraising event.

The target audience? Motorcycle riders between ages 35-60. The key message? Have fun while supporting a good cause and raising funds to help children that are in financial and emotional trouble.

Big Bikes & Little Tykes

For the launch of their event, our public relations team, two designers and two account managers helped by:

  • Designing a new logo
  • Providing design and copy for various billboards, ads, save-the-dates, invites, posters, banners, news releases, newsletters and more
  • Setting up and managing their Facebook page

BBLT Digital Billboard

The first-ever event took place May 28, 2011, and was a huge success. The motorcycle ride and after-party raised over $19,000 for children in need who qualify to attend Nokomis Child Care Center. We’re also happy to report that Big Bikes & Little Tykes will host its second annual event in June of 2012, with a new goal of raising $40,000 for the kids.

Event director Caileen Heuertz explains, “There are people who want things to happen, there are people who watch things happen and there are people who make things happen. Big Bikes & Little Tykes made things happen for these kids.”

Our signature? Communications that truly make a difference.

By Elizabeth Hansen, October 30, 2009 | Comments

We focus on helping our clients achieve their goals. And we proudly donate our expertise to events and groups in our community where we can truly help. Most recently, the SimmonsFlint team produced materials promoting the very first Signature Chef event in North Dakota for the state’s March of Dimes chapter.

The fundraising event was one evening featuring culinary creations and incredible silent auction items from seven premiere chefs and their restaurants in Grand Forks. Event attendees sampled the dishes, enjoyed entertainment and bid on the auction items. Highlights:
- The silent auction package from Kim Holmes of Sanders 1907 sold for $1,600
- Centerpieces from Badman Designs were beautiful decorations and, as part of the auction, wonderful fundraisers
- Best of all: The event raised more than $16,000 for babies and their families

We’re parents, aunts and uncles. And we love good food.
Combining great cooking in a lovely evening to benefit babies and their families when they need it most was a perfect fit for our team. We produced the program for the evening, as well as recipe cards of the Chefs’ Signature dishes.

We especially enjoyed interviewing the chefs. For instance, Joey Miranda of Giuseppe’s Italian Ristorante has a special connection to the March of Dimes, since he and his wife had twin sons who were born four months early and required months of medical attention: One weighed 1 lb., 10 oz.; the other, 1 lb. 7 oz. It’s a bittersweet story he graciously shared in the program.

Another real treat was editing the chefs’ recipes: Try punctuating properly when you’re drooling for Dakota Harvest Bakers Profiteroles with Fall Fruit Compote, including from-scratch pastry cream!

See the finished March of Dimes Signature Chef program.

We appreciate the opportunity to work with the March of Dimes and are especially proud to have helped make a difference for little ones and their families.