How to use video in social media to grow your business.

Tips to do video well on social media

by Elizabeth Hansen, March 2, 2015 | No Comments

If a photo is worth a thousand words, imagine the power of a video. Done well, video more naturally captures how people convey—and digest—information, from humorous to helpful. Video is becoming a primary player on social media channels—and we’re talking far beyond YouTube. Here’s our proof: Twitter just rolled out video on their mobile app […]

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10 things every social media community manager should know

10 things every social media community manager should know

by Kelly Falk, January 20, 2015 | 1 Comment

With 72% of people on the Internet active on social media, 53% of people on Twitter recommending products in their Tweets and over 400 million snaps sent every day on Snapchat – social media is a big deal. Therefore, your brand will want to put its best face forward on all active networks. So get ready, because we’re […]

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2014 Social Media Trends

Top 7 social media advancements of 2014

by Kelly Falk, December 30, 2014 | No Comments

In 2014 – a year when MySpace tried to re-engage people and Foursquare repositioned itself – which elements of social media were most powerful? Our lineup includes the seven new things brought to social media in 2014 that also have the most potential to continue helping organizations in 2015. 1. Facebook’s autoplay videos Remember the […]

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YouTube SEO: How to write youtube tags, annotations, playlists

YouTube SEO part 3: How to write YouTube tags, playlists, annotations and more

by Elizabeth Hansen, December 22, 2014 | No Comments

This is the third in a three-part series on maximizing SEO for YouTube. Also: See part one on keywords. And, part two on titles and descriptions. Now that we’ve explained how to identify powerful keywords and how to write YouTube titles and descriptions with keywords in mind, it’s time to focus on the extra steps […]

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